Why KOLDI is Embedding EV Charging in Every New Project

Russian developer KOLDI (КОЛДИ) will integrate electric vehicle charging stations into all its new residential projects, scaling the number of charge points from a few in small club-house developments to more than 200 in large housing complexes. The decision, announced by product director Alexey Pogonin, turns what was once a niche amenity into a standard element of the company’s urban environment philosophy.

The move comes as Moscow’s EV fleet grows and new construction regulations increasingly require electrical infrastructure in parking areas. According to various industry estimates quoted by Vedomosti, the number of new-build residential projects in the capital equipped with charging stations has jumped by roughly 50% over the past year. Today about 5% of parking spaces in new Moscow complexes have chargers, but in deluxe-class projects that figure can reach 100%.

Buyer preferences are shifting in tandem. More than half of customers in the business and premium segments say they are considering an electric vehicle, and the presence of a charging point in the parking lot is now a meaningful advantage during the purchase decision. KOLDI’s approach is to build the necessary electrical capacity and charging hardware into the design from day one, rather than retrofitting later. “We see that interest in electric vehicles continues to grow, so we provide charging infrastructure already at the design stage,” Pogonin said.

The Strategy Behind KOLDI’s EV Charging Bet — and What It Says About Moscow Real Estate

KOLDI’s Early-Mover Advantage in a Segment That Is Quickly Becoming Standard

By treating EV charging as a core utility rather than an optional extra, KOLDI positions itself exactly where regulation and consumer expectations are heading. Moscow city authorities are tightening requirements for the electrification of parking in new buildings, which means every developer will soon have to follow suit. Doing it voluntarily now gives KOLDI a head start and avoids costly retrofits later. The fact that the company is pre-wiring even large-scale projects for hundreds of chargers signals it expects EV adoption to accelerate well beyond today’s levels.

How Charger-Equipped Parking Spaces Boost Liquidity and Investment Appeal

The article highlights a less obvious consequence: parking spaces with charging infrastructure are more liquid and more attractive to investors. In a market where a parking spot can be a significant add-on, having built-in charging capability increases its resale value and rental potential. For KOLDI, this translates into higher sales velocity and a premium in buyer perception — especially in the business and elite segments where EV ownership is already common. The gap between the 5% average and the 100% rate in deluxe projects underscores how luxury buyers now expect full EV readiness as part of the package.

What This Says About the Broader Moscow Residential Market

The 50% surge in charger-equipped new builds points to a structural shift, not a temporary fad. If KOLDI’s peers are forced to match the standard, the entire stock of high-end new housing could be EV-ready within a few years. That, in turn, reduces range anxiety and will likely further accelerate EV sales in Moscow’s wealthier districts — creating a self-reinforcing cycle that benefits developers who moved early.

What KOLDI’s Move Means for Developers, Buyers and Investors

  • For other Moscow developers: KOLDI’s commitment and the regulatory trajectory mean EV-ready parking is fast becoming a baseline requirement, not a differentiator. Projects that delay integrating charging infrastructure risk having to retrofit later at higher cost and losing buyers to EV-equipped competitors. Reserve electrical capacity in early design stages now.
  • For homebuyers and investors in Moscow residential property: In the business, premium and deluxe segments, a parking space without a charger is already a competitive disadvantage. The data shows that in deluxe projects, 100% of spaces are now charger-ready. When comparing properties, treat EV-readiness as a real factor affecting future resale value, not a marginal perk.
  • For EV owners and those considering an EV: The availability of home charging at your parking spot in a new build is set to expand rapidly. KOLDI’s model — from a handful of stations to over 200 per complex — means even in large residential towers, waiting times for a space with a charger will shrink, making EV ownership more practical for apartment-dwellers.

Risk & Opportunity Assessment

Commercial RiskMediumIf EV adoption grows slower than expected, KOLDI may have invested in oversized electrical infrastructure that yields lower short-term returns. However, the phased approach (scaling charger numbers by project size) mitigates this.
Competitive RiskMediumCompetitors who delay integrating charging infrastructure risk losing buyers in the business and premium segments, where more than half of customers are already considering an EV. KOLDI’s early move pressures other developers to follow quickly.
Regulatory RiskLowThe move is directly aligned with Moscow’s tightening parking electrification requirements. No new regulatory headwind is evident; on the contrary, it insulates KOLDI from future rules.
Reputation RiskLowThe initiative plays to consumer desire for eco-friendly urban living and modern amenities. The only reputation risk would be if execution quality fails, but that is not signaled in the announcement.
Technology DisruptionLowAC charging technology in residential parking is mature and unlikely to be disrupted overnight. Any future shift to faster DC charging would primarily affect public networks, not overnight home charging.
Commercial OpportunityHighThe 50% year-over-year increase in charger-equipped new builds and the 5%-to-100% gap across property classes indicate a large untapped market. KOLDI can capture higher sales velocity and premium pricing by standardizing EV readiness before it becomes mandatory across the market.