#brand campaigns
articles
Lifestyle
From Heineken to Goldfish: This Week’s Ads Celebrated Connection and Nostalgia
Adweek’s latest weekly roundup showcases campaigns that tap into human connection, big-name celebrities, and a comeback ...
News
AI Tools and Sports Partnerships Reshape This Week's Marketing Landscape
Amazon's AI video tool cut months from a Cuisinart ad, third-party generative AI adoption doubled, and brands from State...
Companies
Brands Combat 'Sea of Sameness' with Gaming, Culture, and AI-Driven Campaigns
From State Farm’s gaming series with IShowSpeed to PepsiCo’s “The Crunch Prix,” marketers are tapping niche culture and ...