#Farmers Insurance
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Insurance
Farmers Insurance Tests Plain-Language Policy Snapshots for Home and Auto
The insurer is rolling out simplified coverage pages and free agent reviews, betting that clearer language will build tr...
Insurance
Farmers Files California Plan to Expand Business Coverage With 15% Average Rate Hike
Farmers Insurance is pairing a proposed statewide commercial rate increase above 15% with a commitment to write more tha...
Companies
Farmers Insurance Retires J.K. Simmons, Bets on Pink and Plain Language to Climb Out of Ninth Place
Farmers' first major rebrand in years drops its long-time spokesman and introduces a 'Coverage on a Page' tool, betting ...