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How Capital One’s MLB Partnership Turns Fan Experiences into Cardholder Lifetime Value
Capital One is using its major sponsorship of MLB to map fan journeys into customer lifetime value models, blending on-t...
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Rintaro Sasaki Chooses Miami Marlins Over SoftBank to Fast-Track MLB Dream
Japanese slugger Rintaro Sasaki, a SoftBank first-round pick, opts for an immediate MLB challenge with the Marlins, citi...
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Athletics' Shea Langeliers Faces Season-Ending Surgery After Torn Meniscus
Oakland Athletics catcher Shea Langeliers has a torn right meniscus that will likely require season-ending surgery, endi...
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Shohei Ohtani’s Left Knee Screws Up Pitching Command, Cy Young Hopes Fade as Dodgers Eye Playoffs
A lingering left knee problem is sapping Shohei Ohtani’s pitching precision, forcing Los Angeles Dodgers to shift from i...