#sports business
articles
FIFA’s Record $15 Billion World Cup Haul Raises the Bar for Brazil 2027 and 2030
After smashing revenue and viewership records in 2026, FIFA’s chief business officer lays out plans to carry momentum in...
Coco Gauff's $33 Million Year: The Tennis Star Turns Business Powerhouse
At 21, Coco Gauff is not just a Grand Slam champion — she's building a business empire that could reshape how top athlet...
FIFA Unveils £112k World Cup Rings, Eyeing £220m from Wealthy Collectors
The governing body is launching luxury championship rings for the 2026 World Cup, selling most to collectors in a bid to...
FIFA Bets $13bn Cycle on Super Bowl-Style Final, Doubles Halftime for Madonna and Bieber
The 2026 World Cup final will feature a 30-minute musical break with global pop icons, as FIFA bypasses its own rules to...
FIFA’s World Cup Revenue Hits Record $15 Billion, Fortifying Infantino Amid Scandal
Record hospitality and secondary ticket sales push FIFA’s 2026 World Cup take to $15bn, as a player-ban reversal scandal...
FIFA Banks $15 Billion From 2026 World Cup as Deutsche Telekom Snags 2030 Media Rights
Record $15bn revenues, a €44m winner’s cheque, and Deutsche Telekom’s 2030 rights grab show the commercial muscle of FIF...