FIFA’s $15 Billion Windfall Sets a High Bar for Brazil 2027 and 2030
Companies

FIFA’s $15 Billion Windfall Sets a High Bar for Brazil 2027 and 2030

Revenue topped $15 billion, viewership records fell, and new sponsors signed on. FIFA CBO Romy Gai reveals how the organ...

Declan Byrne 👁 33 💬 0
Argentine Survey Reveals 30% Already Follow Women's Football — but Brands and Media Are Lagging Behind
Lifestyle

Argentine Survey Reveals 30% Already Follow Women's Football — but Brands and Media Are Lagging Behind

A first-of-its-kind national study finds a loyal, underserved audience for women's football in Argentina, presenting a c...

Ciara Whelan 👁 41 💬 0
FIFA’s Record $15 Billion World Cup Haul Raises the Bar for Brazil 2027 and 2030
Companies

FIFA’s Record $15 Billion World Cup Haul Raises the Bar for Brazil 2027 and 2030

After smashing revenue and viewership records in 2026, FIFA’s chief business officer lays out plans to carry momentum in...

Declan Byrne 👁 37 💬 0