India's July Passenger Vehicle Sales Reach 3.65-3.70 Lakh as Maruti Crosses 2 Lakh Domestic Units
Automotive

India's July Passenger Vehicle Sales Reach 3.65-3.70 Lakh as Maruti Crosses 2 Lakh Domestic Units

Maruti Suzuki's record July of 1,96,203 passenger vehicles led a strong month for Indian auto makers, with Tata, Mahindr...

Ronan Kavanagh 👁 24 💬 0
Brand Worldbuilding: Why Nike, ITC and Mahindra Are Designing Worlds, Not Just Campaigns
Companies

Brand Worldbuilding: Why Nike, ITC and Mahindra Are Designing Worlds, Not Just Campaigns

A new discipline of ‘Brand Worldbuilding’ is gaining ground, arguing that the brands people live inside – with their own...

Declan Byrne 👁 37 💬 0