#social media marketing
articles
Instagram Marketing by Hemp Cannabinoid Brands Found Heavy on Youth Appeals, Rutgers Study Shows
A Rutgers review of 837 Instagram posts finds intoxicating hemp brands lean on cartoons, memes and lifestyle content, ev...
Small Businesses Turn to Creator Content and AI as Social Media Tops Search
A new five-country survey finds social media has overtaken search for discovering small brands, while US small-business ...
Stanley 1913 Appoints Born Social as First Global Social Agency of Record
The drinkware brand picks Born Social to lead worldwide social strategy and content production after a competitive pitch...
Snap Unveils New Agency Controls, Expands Partner Program to Europe
Snap introduces organization-level access controls and cross-account audience sharing for agencies, broadens its Indy Ag...
Brands Expand Creator Marketing Beyond Awareness to Drive Product Launches and Sales
New Digiday research shows 78% of marketers now use influencers for product launches, with brands like Ruggable and Mila...