#BMW
articles
BMW and Kith Reveal Inka Orange 3.0 CSi and M6 Restorations
The fourth BMW-Kith collaboration pairs Ronnie Fieg's restored 1972 3.0 CSi and 1987 M6 E24 with apparel, a die-cast mod...
Chinese EV Onslaught Sends German Auto Profits Tumbling as Xiaomi, BYD Eye Europe
Volkswagen, Mercedes-Benz and BMW saw first-half profits plunge 30 % or more as Chinese sales collapsed and domestic EV ...
BMW's Spider-Man Ad on Car Displays Angers Drivers — and Breaks Its Own No-Ads Pledge
BMW is showing a Spider-Man film banner on infotainment screens in more than 70 countries. Drivers are calling it intrus...
1977 BMW 320i With 9,000 Miles Heads to Auction on Bring a Trailer
A remarkably preserved first-generation 3-series — an overlooked E21 with just 9,000 miles — goes under the hammer on Br...
BMW Pursues Tariff Offset Deal with Trump-Aligned US Dealers
German carmaker explores a mechanism to net import and export credits to ease the sting of U.S. tariffs, enlisting deale...
US Dealer 'Giant' Seeks Tariff Deal to Save BMW from Billion-Euro Hit
A major US auto dealer group with ties to Donald Trump is lobbying the administration to shield BMW from a 15% import ta...
BMW Targets Management Layers, Ströer Attracts Buyout, and ZF Loses Another Executive
BMW is cutting management fat, Ströer is in advanced talks with private equity, and ZF faces more boardroom exits. Plus:...
BMW to Cut 8,000 Jobs as German Auto Giants Double Down on China
BMW will eliminate 8,000 positions globally by late 2027, with over half in Germany, marking the industry's deepening st...
BMW to Cut 8,000 Jobs—Half in Germany—as New CEO Slashes Costs Amid Margin Slump
BMW's new chief Milan Nedeljković unveiled a voluntary redundancy plan affecting 5% of the global workforce, with German...
Mini Countryman Goes Off-Road: Rugged Edition Tests in the Rockies Ahead of October Debut
Mini is preparing a more adventurous Countryman variant with raised suspension, all-terrain tires, and a roof tent. The ...
BMW to Cut 8,000 Jobs in Global Restructuring as New CEO Targets €1bn Savings
The German automaker will launch voluntary buyouts and early retirements from October, targeting non-production roles in...
BMW to Cut 8,000 Jobs as Profit Warning Bites: No Compulsory Redundancies
New CEO Milan Nedeljković is moving swiftly with a voluntary redundancy programme targeting administration, development ...
BMW, Toyota, Ford and Others Lobby UK to Revoke 2035 Petrol Car Ban Amid Regulatory Crossroads
A coalition of global automakers is pressing the UK government to abandon its 2035 ban on new petrol and diesel cars, ar...
BMW Sues Corners: How a Kafkaesque Gulf Ad Turns Everyday Pain into Showroom Traffic
BMW’s new AGMC campaign, created with Serviceplan Middle East, skips glossy car shots to put sharp corners on trial—and ...